Title: Sales Manager (Passenger vehicles)
About the Role:
BYD, the global leader in new energy vehicles, is seeking a highly motivated and experienced Sales Coordinator based in Panama.
Job Responsibilities:
Sales & Marketing
- Responsible for coordinating sales of automotive products (vehicles and/or components) in Panama, including the formulation and execution of sales strategies to achieve established sales targets.
- Develop, maintain and manage dealers and direct customers to establish long-term and stable cooperative relationships.
- Gain deep insights into market demand, industry trends, and competitors' activities to develop corresponding sales strategies.
- Planning and executing marketing strategies to achieve sales targets
- Organizing events, trade shows, and product launches to build the brand, promote products and technology, creating excellent customer experiences for marketing impact.
Customer Management & Support
- Handle daily communication, business follow-up, and contract negotiations with key clients and dealers to ensure smooth business operations.
- Provide professional product training and market support to assist clients in improving their sales performance.
- Promptly address customer feedback and complaints to enhance customer satisfaction.
- Assist with customer retention strategies, ensuring loyalty and long-term relationships.
Market Analysis and Reporting
- Conduct market research and competitor analysis to identify trends, opportunities, and threats.
- Track and analyze sales and marketing metrics, such as website traffic, conversion rates, and ROI.
- Prepare regular reports on campaign performance, market trends, and customer behavior.
- Identify new market opportunities, target audiences, and revenue streams.
- By analyzing market data and trends, you'll provide actionable insights to inform business decisions and drive growth.
Cross-Department Collaboration
- Work closely with marketing, product, and supply chain teams to optimize product supply, market promotion, and sales strategties.
- Coordinate production and logistics to ensure timely order delivery and inventory management.
Job Requirements:
Education & Experience
- Bachelor’s degree or above in Marketing, International Trade, Automotive Engineering, or related fields preferred.
- Over 5 years of sales experience in the automotive industry, with a preference for candidates with nationwide market expansion experience.
Skills & Competencies
- Strong sales negotiation skills, market insight, and business development capabi
- lities.Familiarity with the automotive industry, including market environment, dealer management, and sales channel development.
- Strong data analysis skills with the ability to formulate sales strategies based on data.
- Basic financial knowledge to independently handle price negotiations and contract management.
Other Requirements
- High sense of responsibility and execution ability.
- Excellent communication and teamwork skills to maintain good relationships with internal and external partners.
- Fluency in English and Spanish.
- Extensive local market connections and resources within government and enterprises.
